Outbound Sales

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How Data Can Identify Your Ideal Customer Profile for Cold Email Outreach

According to a Super Office study, 33% of people open emails based on the subject line alone, demonstrating the critical role of precision and relevance […]

Crash and Burn: Bad Cold Email Examples and How to Avoid Them

We’ve all been there—sifting through our inbox and stumbling upon those cringeworthy cold emails that make us think, “What were they even trying to achieve?” […]

Optimizing Email Call to Action: Strategies for Crafting High-Impact Closures to Boost Engagement

Ever crafted a stellar outbound cold email, only to falter at the final hurdle—the call to action? It’s like running a marathon and stumbling a […]

You’re sleeping on cold outbound and it shows

2023 is already off to a rocky start for tech companies and other white collar businesses, and 2022 didn’t exactly leave the sweetest taste behind. […]


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