FUELTOFLY CASE STUDY
FueltoFly has been an incredibly helpful tool in order to help us broaden our reach for potential LPs and industry partners. We have worked on a number of campaigns with the team targeting different investors with different messaging. The team is very responsive and willing to make on-the-fly adjustments when needed.
Email Metrics
Open Rate:
Reply Rate:
Interested Rate:
Total reach:
Conversations generated:
Industry:
Customer Story
Client Bio:
Contango Digital is a blockchain-focused company that helps its clients broaden their networks for potential LPs and industry partners. They work across emerging technologies and venture-focused initiatives.
Geography:
Global, with outreach targeting regions relevant to blockchain and venture investments.
Industry:
Blockchain and Venture Capital.
Investment Thesis Overview:
Contango Digital invests in Web3 and crypto projects, offering accredited investors a strategic angle to diversify their portfolios into emerging blockchain technologies. Their syndicate approach enables targeted investments in high-potential opportunities.
Fund:
Contango Digital’s Web3-focused investment syndicate.
Geography of Investment:
Global, with a primary focus on Web3 ecosystems and blockchain hubs.
Success Metrics:
– Improved access to a diverse group of accredited investors interested in Web3 investments.
– Generated interest through targeted cold outreach with tailored messaging.
– Established a scalable outreach process for LP acquisition and investor conversations.
Problem Statement:
Contango Digital needed to expand its investor network, targeting accredited investors interested in the emerging Web3 and blockchain investment space. Previously, they faced challenges in reaching high-quality prospects at scale.
Solution Provided:
FueltoFly executed a targeted cold email campaign with personalized messaging to appeal to accredited investors. The campaigns:
– Positioned Contango’s Web3 investment syndicate as a unique opportunity for diversification.
– Highlighted key pain points and solutions, such as the growing crypto and Web3 markets.
– Offered to share materials or set up conversations to answer questions and build trust.
Cold Email Example:
“Did some LinkedIn research and figured you might be curious about the crypto/web3.0 space… I run a VC fund that focuses on web3 capital investments. Considering your position at [company], I thought we could connect and chat about our investment syndicate, which provides an excellent angle into Web3 for accredited investors.”
Outcome:
– Expanded outreach to accredited investors curious about Web3 investments.
– Increased reply rates and interest through well-crafted, non-intrusive messaging.
– Built a pipeline of potential Limited Partners (LPs), significantly broadening Contango’s investor network.